How to properly read a poem 2017
10553, Athens, GR
Is an installation in a situation
in a debt-trapped space,
which constitutes it as a non-site in transition.
Lack of electricity and lack of water.
It’s hypercomf’s first public appearance , the first attempt for a statement.
Hypercomf is an artwork and it is a company that fabricates blankets, and accompanying poetry.
An ironic corporate profile that can exist no matter the surrounding situations.
A name that comes from the cropping of the words: hyperbole and comfort, aiming to comment on the overabundance of material possesions , technological conviniences and comforts in a transitional post industrial society.
The area chosen for this, the first appearance of Hypercomf , used to be a place full of thriving but small greek industries manufacturing footwear and clothes. In recent years the area has been gradually downgraded and now it hosts an array of shops with plastic and chemical goods mostly manufactured by enormous industries.
A true and honest reflection of contemporary urban meta-society, a Babel of languages, cultures, a silly, dirty, holy land of consumption
and Hypercomfs temporary home.